Creative Weddings in the Age of Social Media – Tips from Martina Rakić

Weddings are timeless! Yet, we cannot help but notice how much they have changed over the past few years.

For years, the internet and social media have been an essential element of wedding planning, primarily for finding inspiration for decorations and floral design.

Amidst a sea of ​​photographs and diverse styles, it is easy to lose your bearings; that is why we are offering guidelines to help you navigate the wealth of options the Internet provides.

Regardless of what you might otherwise think about social media, it is undeniable that the virtual world impacts our lives and that, when used correctly, certain tools become very useful.

The vast expanse of the internet is ideal for exploring market trends in general, including the world of weddings. However, the internet also harbors pitfalls that must be skillfully avoided so that you can get the very best out of the virtual world.

DO

• Use Pinterest and Instagram for inspiration
• use Pinterest and Instagram for inspiration.
• collaborate with the wedding planner and floral designer to create the style, color palette, and visual concept for your wedding.
• meet with suppliers in person.
• create a website where guests can easily access all the information about your wedding.
• come up with a hashtag so you can easily search for photos taken by your dear guests after the wedding.

DON`T

• don’t copy the weddings you’ve seen on Pinterest and Instagram; create a wedding that reflects your personality.
• do not plan a DIY wedding without realistically calculating all the costs and having a circle of trusted close friends and family to help you with the execution.
• do not buy wedding dress replicas from the internet.
• do not use a personal or business email address for wedding planning; create a new one just for that purpose

Widespread digitalization has also had a profound impact on the world of weddings. Perfect photos capture the imagination of both the bride and groom and the vendors—from caterers to lighting specialists—who constantly strive to showcase something new and achieve a “wow” effect.

Market trends encourage us to think outside the box; wedding receptions are no longer confined to hotel ballrooms with strictly scheduled blocks of dining and dancing. Virtually any space can become a wedding venue, from museums to sports halls.

Rental options for event equipment have advanced so much in recent years that it is possible to transform any space into a venue for a wedding ceremony and reception.

It can be assumed that the offer will become even bigger in the future. That’s why you’re really no longer limited to white upholstery and pink peonies. Take advantage of this opportunity and create the wedding you really want.

Regardless of the charms of the online world, some things simply must be experienced in person. The scent of an English rose or a modern cake decoration, for instance, only acquires the richness that will hold a special place in your memories once it becomes real.

Therefore, let the Internet serve as a source of inspiration, and you, with the help of experienced professionals, turn it into just your story…

Text: Martina Rakić

IG: @weddingscroatia / @organizatorvjencanja